Estimates vs. Shopping Lists
Jan 2, 2020
Whether you need offset or digital printing, most likely you'd like to know what something will cost BEFORE you order the work. This makes sense to everyone. And we at Reno Type pride ourselves in ...
Continue ReadingRecycled Paper
Dec 3, 2019
There is a whole lot more to "green" printing than specifying recycled paper. I meet with a group of print shop owners from around the west a couple times a year. We discuss trends, challenges, ma...
Continue ReadingSpecifying Paper
Nov 6, 2019
Bond. Card Stock. 14pt. Coated. Cover weight. Text weight. Brightness. Specifying paper can be pretty confusing. There's a whole lot going on, and even folks who have procured paper and printing fo...
Continue ReadingRe-Branding? Be Smart About It!
Oct 8, 2019
We love to make money, but hate to see people waste it. If you have decided that the industry buzzword "rebrand" describes something you're going to do, please make sure that you or the person you'...
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